Mirage, the hardwood floor brand renowned for
its quality, proudly announces the addition of Handcrafted Oak as well as four new
superb colors to its popular Sweet Memories series.
HANDCRAFTED OAK COMES IN CAROUSEL, CHÂTEAU, AND
TEDDY BEAR
The authentic charm and weathered look of Handcrafted Oak’s wide boards are
inspired from the distinction of traditional floors. Through unique workmanship,
floors are crafted with a worn look that simulates the passage of time. Handcrafted
Oak is available in three colors: Exhilarating Carousel is a creamy white that adds a
splash of light to any room… Château is a dignified gray that lends an air of nobility…
and Teddy Bear is a soft brown that bathes the room in a sense of comfort.
“These additions to the Sweet Memories series meet consumer demand for floors
with the rustic appeal of differentiated boards. Currently there is a strong interest
in floors that have a time-worn look, yet retain a high level of quality,” explains
Luc Robitaille, Vice President of Marketing at Mirage.
NEW GINGERBREAD COLOR: INDULGE IN SPICY CHEER
Gingerbread is a delectable addition to the luscious colors featured in the Sweet
Memories series. Available in Aged Maple, Gingerbread is imbued with rich tones
achieved through Mirage’s exclusive variable staining process.
All products in the Sweet Memories series feature intense tones and fine marks to
simulate the natural look of antique floors. Available in Engineered 5” boards with
Cashmere
® finish.*
* Cashmere is a registered trademark used under license.
Absolute consistency in species, finish, coloring, width, and thickness guarantees that Mirage
prefinished hardwood floors are smooth, uniform, easy to install, and beautiful beyond compare.
Mirage also continues to take responsible, concrete action—as it has for the past 25 years—with
an innovative approach to sustainable development.
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