Mirage leads the pack in quality for a fourth year according to Floor Focus

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For the fourth time in five years, Mirage has been named leader in quality among North American prefinished hardwood floor manufacturers. Once again this year, Floor Focus carried out a survey to find out “What the Retailers Think.”

“This recognition means a lot to us. Quality is the very basis of our business philosophy. Because every employee makes quality a priority, this recognition reflects on everyone personally,” states Luc Robitaille, VP of Marketing for Boa-Franc, the manufacturer of Mirage hardwood floors. “In an industry as competitive as ours, these results tell our retailers and distributors they’re right to trust the Mirage name.”

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Also, Mirage came in first among North American hardwood floor manufacturers according to a 2007 survey by Floor Covering News, one of the leading floor covering trade publications. Mirage named first in its category in the hardwood floor sector.