MIRAGE announces the appointment of Jean-Pierre Thabet as President and Chief Executive Officer

Saint-Georges, October 17, 2025 - MIRAGE, the hardwood flooring manufacturer behind the Mirage, Vintage, Ten Oaks, and Alexandra brands, is proud to announce Jean-Pierre Thabet’s appointment as President and CEO.

After more than 40 years at the helm of the business, Pierre Thabet is passing on the leadership of the company to his son: “It is with great confidence that I announce Jean-Pierre’s appointment. With over 20 years of experience at MIRAGE, he is well prepared to build on our legacy and lead the company to new heights”

For our customers, this transition reaffirms the enduring trust and reliability of a North American family-owned company. It brings fresh energy to progress and creativity, ensuring our products remain at the forefront of style and performance. Guided by sustainable practices, every floor continues to deliver long-lasting beauty and exceptional value.

For Jean-Pierre Thabet, this new role is both an honor and a responsibility:
“I am committed to take on this new challenge and carry the company into new opportunities while protecting our core values and remaining a True Wood Expert. We are proud to make our product in North America and focus on the North America market.”

This transition ensures continuity of an unmatched experience and peace of mind for our customers in delivering Superior Quality products with great Design and Service.

MIRAGE will continue to rely on its dedicated team and strong values to shape the future of hardwood flooring and maintain its position as an industry leader.

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About MIRAGE
Headquartered in St-Georges, Québec, MIRAGE has been a leading manufacturer of high-quality hardwood flooring since 1983. The company is committed to producing superior quality products for its Mirage, Vintage, Ten Oaks, and Alexandra Hardwood Flooring brand brands while supporting the sustainable development of the world’s forests and raw materials. Renowned for the quality of its products, MIRAGE leverages the expertise of a 750-employee-strong workforce spread over 5 plants and a network of more than 1,200 dealers across North America and is also recognized as a top employer.

For more information on our products, contact:
Anne-Marie Quirion
Marketing Communications Manager
MIRAGE
Tel.: 418-227-1182, ext. 2304
[email protected]