Why Mirage?
Why Hardwood Flooring?
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From the very beginning, we've had just one goal:
to make the world's best hardwood flooring!
Because we recognize that purchasing a wood floor is both an investment and an important part of any décor, each and every person associated with Mirage adds a personal and unique touch of expertise to each floor produced, as if it were destined for their own home.
To make sure Mirage is a brand you can trust for the finest in hardwood flooring, we have joined in partnership with suppliers, distributors, and dealers who share our passion for wood and exacting standards of quality.
We invite you to visit your local Mirage dealer to discuss your project and get a quote.
A workforce that has grown from 3 to more than 500 employees
Over 1,400 dealers across North America
43 awards for quality
The area of the two facilities are equal to 13 football fields
2 cutting edge plants,
1 sorting facility,
36 kiln drying units,
4 production lines,
2 finishing lines
Some 500 products developed over the last five years
Our story is also your story!
Company acquired by Pierre Thabet on September 1
Manufacturing of unfinished boards continues
March 3, facilities destroyed by a major fire
May 28, construction of the new building is complete
This incident provides the spark that gave rise to the company’s philosophy of “Spirit” - the passion and dedication that drives our entire team
Construction of the first dryers
Construction of the first sorting table
Start of prefinished floor manufacturing
Launch of the Mirage brand
First sales in western Canada
Introduction of Mirage products to the US
Construction of sorting facilities
ISO 9001 certification
Launch of Mirage Engineered floors
Introduction of the Alumix finish
Construction of second plant
Launch of Maestro Dealer program and Maestro Dealer display
Launch of the Sweet Memories Collection and its variable staining process
Launch of a third application technology: Mirage Lock
Launch of the Alive Collection with lightly brushed surface
Introduction of the 6-1/2" width
Textured floor collection added: the Imagine Collection
Launch of the order online website for samples
Launch of the order online website for maintenance and repair products
Flair Collection added with the ultramatte finish
Introduction of the 7-3/4" width
Introduction of the new boards lengths up to 82".
Introduction of an environmentally safe and unique process highlighting the color variations in the floors
Brushed and Engraved Textures added in the Admiration Collection
Launch of the DreamVille and Escape collections. Lock technology: now wider and longer!
New colors added in our popular Collections. Launch of the Trubalance technology: the plateform of the future!
A new color added in our DreamVille Collection : Sanibel
Launch of the new Chevron Collection! Added Loveland, Bow Valley and Tofino colors to the DreamVille Collection. Addition of the Patina color to the Flair Collection.
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