Mirage is number 1 in quality according to Floor Focus Retailer Survey
St-Georges, Quebec, July 6, 2016—Mirage, the hardwood flooring brand renowned for quality, has once again captured top honors in the Retailer Survey conducted by Floor Focus magazine. Its quality has put the Mirage brand at the head of the field eleven times since 2003.
The results of the survey attest to Mirage's stature as a quality leader among hardwood flooring manufacturers.
“We are very proud to have placed first in this survey on quality,” said Brad Williams, VP of Sales & Marketing at Boa-Franc, makers of the Mirage brand. “American retailers in the hardwood flooring industry have once again recognized the superior quality of the Mirage brand—quality we have upheld year after year. Thanks to our employees' skill and attention to detail, we will continue to be the number one brand. We would like to thank all the retailers who voted for us and ranked our quality as the best in the industry.”
Mirage has earned 29 similar accolades over the past decade, including the “Award of Excellence” from Floor Covering News and top ranking in the “ReCo Survey” from Floor Covering Weekly all bestowed this year. Floor Focus conducts the Retailer Survey yearly to identify manufacturers that offer exceptional quality, service, and design in all floor covering categories (including carpeting and hardwood, tile, vinyl, and laminate flooring).
Mirage prefinished hardwood floors, designed and manufactured by Boa-Franc in Saint-Georges, Quebec, are synonymous with superior quality, beauty, durability, guaranteed product consistency, added value, and lifelong good looks. Mirage epitomizes attention to detail and the desire to create a product in perfect harmony with its environment. For more than 30 years, Mirage has been committed to operating in an environmentally responsible manner in order to ensure sustainable development for current and future generations.