Mirage earns the Award of Excellence for the fourth consecutive year!
Saint-Georges, Quebec, May 7, 2010 - Mirage, the hardwood flooring brand renowned for quality, is proud to announce the results of Floor Covering News magazine’s annual Award of Excellence competition. For the fourth consecutive year, Mirage was named North America’s top hardwood flooring manufacturer.
American dealers cast their ballots on the Floor Covering News website and at the Surfaces trade show in Las Vegas held February 2–4 to vote for the best hardwood flooring manufacturer. The results are in, and Mirage holds the Number 1 spot again this year.
“We are honored to receive this prestigious award. Claiming the top spot takes a lot of work, but holding onto it year after year takes even more, because you have to keep earning it. We couldn’t have done it without the skill and dedication of our people and the invaluable support of our dealers and distributors, who constantly inspire us to go further,” states Luc Robitaille, VP of Marketing at Boa-Franc, makers of the Mirage brand.
Dealers were asked to vote on the best hardwood flooring manufacturer based on the following criteria: design, service, value, performance, quality, professionalism of sales team, management responsiveness, customer service, handling of claims, B2B, and ease of doing business. This award is the twelfth recognition of its kind earned by Mirage in the last eight years.
Absolute consistency in species, finish, coloring, width, and thickness guarantees that Mirage prefinished hardwood floors are smooth, uniform, easy to install, and beautiful beyond compare. Mirage also continues to take responsible, concrete action—as it has for the past 25 years—with an innovative approach to sustainable development.