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Elevate your Home with the Natural Beauty of White Oak in the Bluum Collection

Enjoy smooth hardwood flooring that evolves with your style, weathers daily life, and impresses at every turn.

Bluum collection

Experience White Oak as it blossoms into its finest expression with the Bluum Collection. Hardwood flooring designed to enhance your home with natural beauty and enduring value. Each Smooth-textured plank, offered in 5 magnificent shades and 1 natural tone, adapts gracefully to your style with warmth and balance, creating interiors that feel both timeless and refreshed. Discover flooring that keeps pace with your life, becoming a living archive of special moments, strongly rooted yet open to change.

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UNMATCHED QUALITY

White Oak at its finest. Precision-crafted 3-layer engineered planks adapt to any installation, including radiant heat, while adding lasting value you can see and feel. Order samples to experience the difference firsthand.

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EXCEPTIONAL DIRABILITY

Built to last up to 100 years, Bluum floors are backed by a Structural Lifetime Limited Warranty and an exclusive translucent finish offering 35 years of wear-through protection for residential use. 

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EXQUISITE OPTIONS

Express your style with 5 magnificent shades and 1 natural tone, available in Straight, Chevron, or Herringbone patterns. A Smooth texture and multiple widths bring timeless elegance to every room. Visit a Mirage dealer for unrivalled expertise and step-by-step guidance.

PROUDLY CANADIAN

PROUDLY CANADIAN

Crafted with award-winning precision, every plank delivers consistent quality you can trust. Mirage hardwood meets the highest standards, so you can feel confident in your investment and take pride in your home.

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NATURALLY RESPONSIBLE

Choose beauty with a conscience. Our floors are made from responsibly harvested wood and have built-in eco-friendly features, including hypoallergenic finishes with antimicrobial agents for a cleaner environment.

BLUUM COLLECTION:
A MARVEL UNFOLDING IN THE LIGHT

There's quiet magic in the way a flower turns toward the light—a slow, deliberate unfolding that speaks of patience and renewal.

From cave paintings to early botanical journals, humanity has long sought to capture this elegance: sketching leaves, tracing stems, painting petals. Each delicate detail observed for the quiet beauty it holds.

Inspired by this timeless fascination, the Bluum Collection offers what cannot be rushed: hardwood flooring that invites a slower gaze, as though White Oak were a specimen worthy of study and admiration. Each plank flows with soft variation: tones like aged parchment, grain like brushstrokes, and texture as smooth as serenity itself. Bluum floors capture nature's fleeting grace in a form meant to endure, like the pressed petals in a herbarium.

White Oak radiates soft purity with flowing simplicity. 

Let nature's wonders blossom in your home.

WHITE OAK FLOORS FOR SPACES WHERE BEAUTY BLOOMS IN ITS OWN TIME 

The Bluum Collection brings design versatility to a wide range of interiors. Its gentle White Oak tones act as a natural anchor, allowing furniture, textiles, and wall colours to layer with ease. The hardwood becomes part of a larger composition, grounding your space in continuity while giving you freedom to experiment with style.

The Smooth texture reflects light with refined clarity, showcasing architectural details. In modern organic interiors, Bluum floors pair beautifully with textured linens, woven wool rugs, and polished ceramics, creating a tactile interplay between soft and sleek. In contemporary lofts, their subtle grain and smooth finish balance the rawness of glass, stone, and metal, adding warmth without distraction.

The collection also shines in luxury minimalism, where pale walls and sculptural furnishings emphasize the wood's even texture, and in transitional spaces, where classic panelling, rich fabrics, and layered artwork rest on a fluid, understated foundation. Bluum wood floors evolve with the room, adapting to palettes that change over the years.

A naturalist's dream, beautifully alive, the Bluum Collection is a canvas for design that feels elevated, dynamic, and distinctly your own.

Luxury Minimalism

Luxury Minimalism

Organic Modern

Contemporary Loft

A BOUQUET OF POSSIBILITIES: 5 MAGNIFICENT SHADES AND 1 NATURAL TONE

Discover a versatile range of White Oak colours designed to evolve with your style and blossom with your home.

WOOD FLOORING SPECIES: NATURAL BEAUTY ENHANCED BY EXCEPTIONAL DURABILITY 

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The appeal of natural wood is a key feature of the Bluum Collection, infusing any home décor with a soothing and inviting ambiance.

The Bluum Collection is crafted with White Oak, among the most aesthetically pleasing wood species, blending seamlessly with most styles and colour schemes. White Oak offsets bolder layouts, so it works well in a variety of settings including residential and light commercial.

White Oak is a hard species that lasts for decades, holding up beautifully in high-traffic areas such as kitchens, entrances, living rooms, and hallways thanks to its durability and resilience. Its tight cellular structure puts it at 1360 on the Janka Hardness Scale.

The Bluum Collection features a Smooth texture that accentuates the wood's natural grain while concealing minor scratches and dings. The velvety surface prevents dirt from settling in, for easier cleaning.

The low-gloss DurAlive™ finish absorbs and diffuses light, beautifully highlighting the wood's natural texture and grain. This silky finish also minimizes the appearance of imperfections. An added antimicrobial agent promotes a healthier environment, while White Oak inherently helps reduce dust and allergens indoors.

Hardwood floors are generally low maintenance, requiring only regular sweeping or vacuuming. It's best to clean spills immediately to prevent damage. No extra cleaning equipment is needed, and our specially formulated KLEAN by mirage products will keep your floors looking pristine. With proper care, your Bluum floors will last a lifetime. 

WOOD GRADES:
UNIQUE CHARACTER OR AN EXCLUSIVE REFINED LOOK

Discover your perfect style for any space with our Bluum Collection, offering a choice of two distinct wood grades. These grades classify wood boards according to natural colour variations and the presence of knots, mineral streaks, and character marks. It's all about the wood's visual appeal, not its quality. 

Embrace the authentic appearance of natural wood with the Character grade. This grade presents wood as nature intended, featuring a vibrant look with a wide range of features, such as pronounced colour variations, open and closed knots, mineral streaks, surface holes, and other character marks. Some distinctive marks may become prominent over time with changes in the environment.

Our Exclusive grade offers a more refined and uniform appearance, with fewer colour variations, and small repaired knots. Mineral streaks might also be visible, but they are limited in width and number. The Exclusive grade is often chosen for spaces where a more formal or contemporary aesthetic is desired, as a premium option for those who want a pristine and sophisticated look for their flooring.

Character

Character

Exclusive

Exclusive

Explore the impact of wood grade by swiping left and right on the divider in the image below.

Character Exclusive

TIMELESS PATTERNS:
A CONTEMPORARY WAY TO CUSTOMIZE YOUR HARDWOOD FLOORS

If you prefer a classic style for your home, our Straight hardwood floorboards, available in 5″, 7″, or 7-3/4″ widths in mixed lengths, will create a stunning foundation.

For those looking to make an eye-catching statement, consider our Herringbone or Chevron patterns in 5″ widths and fixed lengths. While trends may change, these classic hardwood flooring patterns remain as fresh and stylish as ever.

Herringbone vs. Chevron

Both Herringbone and Chevron have roots in Ancient Rome, where they symbolized sophistication and elegance.

Herringbone features majestic, staggered zigzags that add finesse to any room. Known for its intricate craftsmanship, this enduring pattern is making a strong comeback in contemporary design, thanks to its versatile customization options. 

Explore a variety of stunning floorboard arrangements, including these six layouts that bring symmetry and visual interest to your space.

Double Herringbone

Herringbone

Fence

Cube

Basket

Brick

Mixing Herringbone hardwood with Straight planks creates a sophisticated contrast that defines spaces beautifully. For added dimension, consider incorporating inlays and using different colours to further enhance the visual impact, creating a unique and personalized flooring design that complements your room.

Our Herringbone floors are available in TruBalance (3/4″) and TruBalance Lite (9/16″) technologies. 

Learn more about Herringbone

Chevron introduces a dynamic rhythm with its continuous “V” pattern. This design creates an illusion of movement and perceived depth, making it a striking focal point in your home. Its 45-degree zigzags are particularly effective in smaller rooms, as they visually amplify the space. Keep in mind that Chevron's installation is intricate, which may result in a slightly higher cost compared to Herringbone.

Explore layouts that add refinement to any setting, including these 5 options.

Chevron

Spearhead

Brooklyn bridge

Leaf line

Boardwalk

Chevron hardwood floors can be creatively framed by Straight planks or used for wall-to-wall coverage. Incorporating colourful inlays within a Chevron pattern can highlight areas of interest, such as the centre of a foyer. Additionally, alternating floorboard colours and bringing other flooring materials, such as tiles, into the mix can introduce a playful element, resulting in a bold and stylish flooring choice that results in stunning effects.

Our Chevron floors are available in TruBalance (3/4″) and TruBalance Lite (9/16″) technologies. 

Learn more here about Chevron

Explore these timeless options and elevate your home with beautiful, lasting designs!

FLOOR VISUALIZER

Preview our products in your space!

Envision our products in your home using InstaVu®. Upload a picture of your room and explore with multiple products to see what fits best.

Try InstaVu® now

ADVANCED FLOORBOARD TECHNOLOGIES FOR A LASTING INVESTMENT

The Bluum Collection offers two 3-layer floorboard technologies to enhance stability in varying conditions. Explore the distinctive features of each of these floorboard types.

TRUBALANCE

TruBalance technology delivers long-lasting performance and enhanced stability thanks to its robust 3-layer construction:

  • 4 mm Real Hardwood Top Lamella
  • 13 mm Locally Sourced SPF Quarter Sawn* Core Layer
  • 2 mm Wood Backing Veneer
  • Total thickness of 3/4″ (19 mm)

TruBalance floorboards seamlessly blend advanced technology with premium materials to maintain structural integrity across a broad range of relative humidity levels, from 25% to 80%. The SPF used in the core layer, *predominantly sourced from quarter-sawn wood, grows faster than traditional hardwood, making it a more sustainable choice that supports forest regeneration. This engineered flooring can be safely installed on any level of your home—below, on, or above gradeas well as over radiant heat systems. Available in Straight 5″ and 7-3/4″ plank widths, and in Herringbone and Chevron layouts in 5″ plank widths, these floorboards will elevate your home's interior. 

Discover all the advantages of TruBalance technology!
Mirage TruBalance
Real Hardwood Top Lamella

Real Hardwood Top Lamella

Locally Sourced SPF Quarter Sawn* Core

Locally Sourced SPF Quarter Sawn* Core

Wood Backing Veneer

Wood Backing Veneer

Mirage - Structural lifetime limited warranty
Mirage TruBalance Lite
Real Hardwood Top Lamella

Real Hardwood Top Lamella

Locally Sourced SPF Quarter Sawn* Core

Locally Sourced SPF Quarter Sawn* Core

Wood Backing Veneer

Wood Backing Veneer

Mirage - Structural lifetime limited warranty

TRUBALANCE LITE

TruBalance Lite technology comprises 3 layers set in a sturdy, cross-layered construction:

  • 3 mm Real Hardwood Top Lamella
  • 9 mm Locally Sourced SPF Quarter Sawn* Core layer
  • 2 mm Wood Backing Veneer
  • Total thickness of 9/16″ (14 mm) suitable for 1/2″ installations

This award-winning flooring technology delivers multiple advantages such as relative humidity levels ranging from 25% to 70% and the perfect floorboard thickness for combining with tiles and other flooring materials. Derived from fast-growing species that support sustainability, the SPF core layer is made up of multiple thin strips of wood (*predominantly quarter sawn) arranged side by side to bolster resistance. This affordable option can be installed on every level of your home, whether below, on, or above grade, as well as over radiant heat systems. Floorboards are available in Straight 5″ and 7″ widths and in Herringbone and Chevron in 5″ plank widths to bring your stylish vision to life.

Explore all the benefits of TruBalance Lite technology

Both floorboard types are protected with DurAlive™. This translucent finish is resistant and silky to the touch and allows the vivid colours of the wood to shine through. The hypoallergenic coating provides superior resistance to stains, scratches, and abrasion, and is backed by a 35-year warranty on finish wear-through for residential applications.

 

Precise milling of every floorboard makes floors easier to maintain by creating a tighter fit, minimizing dust and dirt buildup between boards. As a proudly Canadian business, MIRAGE is renowned for its unmatched manufacturing excellence, having been recognized 49 times as best-in-industry by leading flooring dealers

MATCHABLE MOULDINGS

Get the exact same colour, texture, and finish for your stairs!

Picture this: coordinated hardwood flooring throughout your home, for the uniform look you desire! A full range of perfectly matching stair components and other accessories are readily available, ensuring a polished look for your project.

Explore wood accessories here

MAGNIFICENT SHADES THAT LET WHITE OAK'S BEAUTY SHINE THROUGH

Explore the Bluum Collection and discover colours that flow with your design vision, enhancing interiors with depth, character, and a living sense of style.

GET FREE SAMPLES

See real wood samples in your home, delivered directly to your door.

Experience the colour, texture, and finish of our floors in the comfort of your own space. Order up to 4 free samples, with shipping included, and find the perfect hardwood floor for your project.

Order your samples here

FIND A LOCAL DEALER

Shop in-store to see all your options and find your special gem!

See and feel the products firsthand, get quotes, and receive expert answers to all your questions. With a Mirage Floors dealer, you'll get customer service tailored to your needs.

Contact your local Mirage dealer